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What Information Should Be on a Service Due Sticker? (Australia Guide for Workshops)
Service due stickers are one of the simplest tools a workshop can use — but when done properly, they become one of the most powerful drivers of repeat business.
In Australia, workshops, mechanics, fleet operators, and service centres rely on these stickers to:
- Keep customers returning
- Maintain clear service records
- Improve professionalism and trust
But the biggest mistake most businesses make?
👉 They don't include the right information
This guide breaks down exactly what should be on a service due sticker, how to use them properly, and how to get the most value from every vehicle you service.
🔧 The Essential Information Every Service Sticker Must Include
A proper service due sticker should be clear, readable, and useful at a glance.
Here's what every workshop should include:
1. Next Service Date
This is the most important element.
- Displays when the vehicle is due back
- Acts as a reminder every time the customer drives
Example: Next Service: 15/08/2026
👉 This creates a time-based return trigger
2. Kilometres or Hours
For vehicles and machinery, servicing is often based on usage.
- Cars → kilometres
- Equipment → hours
Example: Next Service: 120,000 km
👉 This reinforces maintenance timing and prevents missed servicing
3. Workshop Name or Branding
This is where most workshops lose money.
If your name isn't on the sticker — the customer forgets you.
Include:
- Business name
- Logo (best option)
- Contact number (optional but powerful)
👉 This turns every sticker into a free long-term advertisement
4. Technician / Checked By (Optional but Professional)
Adds accountability and trust.
Example: Checked By: J. Smith
👉 Helps with fleet servicing records, professional image, and repeat customer confidence
5. Notes Section (Optional but Valuable)
Allows quick reminders like:
- Oil type used
- Special conditions
- Follow-up work needed
📍 Where Should the Sticker Be Placed?
Placement affects whether the sticker actually works.
Most common placements:
- Inside windscreen (top corner)
- Driver side window
- Door frame (less visible)
👉 Best practice: Place where the driver sees it regularly without obstructing view
🔄 Why This Matters for Your Business
A properly designed service sticker doesn't just track maintenance — it drives revenue.
Here's what happens:
- Customer sees sticker daily
- Reminder builds subconsciously
- They return to the same workshop
👉 No ads. No follow-up calls. No extra effort. Just built-in repeat business.
⚠️ Common Mistakes to Avoid
Most workshops get this wrong:
- ❌ No branding → lost customers
- ❌ Too small → unreadable
- ❌ Cheap material → fades or peels
- ❌ Missing key info → useless sticker
👉 A bad sticker = missed revenue opportunity
💡 Pro Tip: Upgrade to Double-Sided Stickers
Modern workshops are switching to double-sided service stickers.
Why?
- Visible from outside (branding)
- Writable from inside (service info)
👉 Best of both worlds: Marketing + functionality
Browse our double-sided service due stickers — built for Australian workshops.
📦 How Many Service Stickers Does a Workshop Need?
Most workshops underestimate usage.
Typical usage:
- Small workshop → 100–300/month
- Busy shop → 500+ per month
👉 Bulk packs save money and ensure you never run out. Check our bulk service sticker packs.
🚀 Final Thoughts
Service due stickers are not just labels — they're a repeat business system built into every job you complete.
If you include the right information, place them correctly, and use quality materials:
- 👉 You increase customer return rate
- 👉 You improve professionalism
- 👉 You build long-term brand visibility
🔥 Ready to Upgrade Your Service Stickers?
If you're running a workshop, fleet, or service business — upgrade to branded, durable, easy-to-write-on stickers built for Australian conditions.